Expedite & Augment Marketing & Sales Impact

Technical & Business Validation * Message Amplification * Target Audiences to Drive Sales

Flat Tire?

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Edison fixes flats. If you have a marketing and sales enablement program that is stalled, we can help. Clients come to Edison when: o They have competitive challenges in the marketplace o Their sales force is paralyzed, like a deer… Continue Reading →

Cisco – SDN ACI Customer Insights

Edison has followed the development and use of Cisco’s Application Centric Infrastructure (ACI) over the past five years. Cisco ACI delivers an intent-based networking framework to enable agility in the data center. It captures higher-level business and user intent in… Continue Reading →

Comparison of Open Source Software vs. IBM Spectrum LSF Suite for Enterprise

Today, the onslaught of data and the corresponding need to process it quickly has created significant demands on traditional IT infrastructure. To meet that need, high-performance computing (HPC) has become an integral part of the workload mix. To complicate matters,… Continue Reading →

Blockchain and Beverages – Messaging Gone Awry

There are basic steps in message creation and message distribution that need to be followed to achieve the most effective impact with your intended audience. Incorrect messaging executions can be wasteful and even cause regulatory challenges that can lead to… Continue Reading →

Commentary: 97% of risk pros say IoT cyberattack would be ‘catastrophic’ for their business!

If you think about it, #BYOD started the chain of events that led to today’s unsecured #IoT devices. The demand for handheld control over our daily lives, ala Dick Tracy, has led to a much less secure workplace and daily… Continue Reading →

Paid, Organic or Content-Based Social Media Marketing?

When looking for an effective social media methodology there are several choices, namely paid, organic and content-based. While the trade press waxes poetic about each one of them (or a combination thereof), to be successful there must be a rethinking… Continue Reading →

Edison Expedites and Augments Marketing and Sales Impact Leading to Increased Revenues

Thirteen Reasons to Engage Edison… 1. We understand your customers as we were your customers – many of us have worked in business and IT support roles for major companies 2. We know what messaging resonates in the market –… Continue Reading →

All-Flash Array Portfolio Comparison – Dell EMC vs. HPE

This whitepaper contrasts and compares the All-Flash portfolio of Dell EMC to HPE. When looking to leverage AFA solutions to enable IT transformation, several vendor-related criteria need to be considered: Organizational stability and future-proof technology point to the long-term strengths… Continue Reading →

Commentary: Why Cloud Adoption Isn’t Slowing Data Center Growth

The interesting part of this Info World article is that it doesn’t come out and say that the reason for data center growth is that since #cloud is growing, cloud providers need more infrastructure. Based on that fact, the growth of… Continue Reading →

Dell EMC Elastic Cloud Storage and SwiftStack

This white paper explores the differences between Dell EMC Elastic Cloud Storage (ECS) and the SwiftStack implementation of the OpenStack Swift object storage module. It is clear that ECS has distinct advantages over SwiftStack as ECS is built from the… Continue Reading →

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